Market Overview:

The Wi-Fi Market was valued at approximately U$$ 11.1 billion in 2022, with a projected CAGR of 18.9% over the following ten years. The market is likely to reach a valuation of nearly US$ 74.1 billion by the end of 2030.

A wireless networking technique known as Wireless Fidelity (Wi-Fi) is used to link a variety of electronic devices, including laptops, desktop computers, cellphones, and wearable technologies, to the Internet. The wireless router sends a radio signal to a peripheral, which transforms the signal into data, to make it work. Routers that support wired and cabled Internet connections receive these waves after further decoding and sending them back. Because it offers increased flexibility, scalability, reliability, convenience, and mobility at a reasonable cost, Wi-Fi is widely employed in a range of applications. Both enterprise-class Wi-Fi density types and high-density Wi-Fi density types are currently commercially available.

COVID-19 Impact:

Due to the adoption of work-from-home policies by businesses and virtual learning programs by educational institutions, as well as growing consumer demand for Over-The-Top (OTT) platforms, the COVID-19 pandemic has increased demand for Wi-Fi. The restriction imposed during the epidemic increased reliance on the internet for communication, work, and school. Also, Wi-Fi allowed users to carry out routine tasks like grocery shopping, healthcare appointments, and other tasks, which also made it possible to communicate and digitalize supply chains in order to sustain productivity.

Market Dynamics:

Latest Trends:

The primary factor fueling market expansion is the widespread adoption of Wi-Fi across the information technology (IT), telecom, education, retail, healthcare, life sciences, manufacturing, and small and medium-sized enterprises (SMEs) sectors, which is due to the growing demand for responsive, efficient, and high-quality wireless network connectivity. Businesses have been able to streamline several activities, assure quick and responsive development, and monitor the network thanks to the growing use of Wi-Fi throughout enterprises.

Driving Factors:

• Businesses' digital transformation initiatives pave the way for Wi-Fi networks

Because of the contemporary corporate environment's rapid technological improvements, more people are using digital solutions, connected gadgets, and IoT systems. The Wi-Fi market is expanding thanks to the quick increase in the usage of digital solutions. Companies all over the world are excitedly deploying technologically sophisticated apps throughout their industries to engage customers in creative and enticing ways, which is driving up the demand for adequate-quality wireless network connectivity, like Wi-Fi. However, in order to fully meet an organization's demands, these new applications must be implemented in an agile environment, allowing for rapid and flexible development while maintaining optimal network performance and cost-effectiveness. Deploying a Wi-Fi network enables businesses to quickly create and link commercial applications. By linking mission-critical corporate applications, the Wi-Fi network also offers better flexibility, scalability, dependability, and cost-effective advantages. In order to optimize business operations and provide new income prospects, core industrial sectors are also eager to automate and digitalize their business processes. Wi-Fi networks provide advantages such as a quicker Time to Market (TTM), increased operational effectiveness, and improved customer experience that assist the digital transformation goals of businesses.

• Rising demand for wireless and smart devices

Growing market revenue is being fueled by increasing demand for Wi-Fi 6, which has a number of advantages over earlier generations of wireless technology. Wi-Fi 6 is based on the IEEE 802.11ax standard, and its routers employ a number of novel technologies designed to enhance overall performance by delivering faster transfer rates close to 10Gbps, as opposed to the 802.11ac standard's top speeds of just about 3.5Gbps. The goals of Wi-Fi 6 are to reduce client power usage, boost client capacity, and relieve network congestion.

Restraining Factors:

• Wi-Fi causes negative consequences on human health

Wi-Fi has detrimental effects on human health, including oxidative stress, damage to sperm and testicles, and neuropsychiatric problems. Apoptosis, cellular DNA damage, endocrine changes, and excess calcium are other Wi-Fi health risks that are impeding market revenue growth. The limitation of the Wi-Fi network is that it only provides connections in specific locations and that the radio transmission range is just 20 to 25 meters. Internet connectivity is not feasible if the location is more than 25 meters from a wireless network access point.

• Stringent government data regulations and guidelines

Independent territories and nations in Europe, Latin America and the Caribbean, Asia, and Africa have already enacted thorough data protection legislation to safeguard data from illegal access. The GDPR has been in effect in the EU since May 2018. International data protection rules and rights standardization is essential for both corporations and organizations as well as for individuals as more firms operate internationally. Businesses, especially SMEs, are now required by law to maintain records of customer consent to hold and use their personal data in accordance with the GDPR, which the EU has put into effect. However, the US already has a comprehensive federal privacy-related law that controls the gathering and use of personal data, with some restrictions applying notably to data on finances, health, and electronic communications. Since SMEs are more likely to be targeted by hackers, monitoring and securing the Wi-Fi network has become vital for businesses, especially since this could impede the expansion of the Wi-Fi industry.

Opportunities:

• Government's initiatives for smart city projects

Models for "smart cities" have sparked a lot of growth for various technology suppliers and the related service providers. Technology suppliers and consultants have aggressively begun modeling novel solutions based on conceptual modules for urban infrastructure design and development in response to growing government initiatives and the focus on environmental campaigns. Smart city projects significantly rely on the technologies that make up the Internet of Things (IoT), including data connections, the cloud, mobility, and sensors. The tools provide the framework for initiatives involving smart cities. Rapid technological advancements in recent years have made it possible for objects to be more connected, which has led to the full development of smarter ecosystems.

As it will gather essential consumer data, Wi-Fi connection is anticipated to provide significant support for smart city initiatives. Wi-Fi access points will be put in public areas or municipal-approved Wi-Fi zones. Wi-Fi connectivity will also help maintain law enforcement because it will make it easier to monitor who enters key public areas, thereby enhancing security.

Challenges:

• Poor user experience in high-density environments

Several consumers encounter a poor Quality of Experience as a result of inadequate access point performance or incorrect network planning (QoE). Customers want the Wi-Fi network to be dependable, scalable, and simple to configure, especially in large venues like stadiums, shopping malls, and mid-sized hotels. As a result of the problems they encounter, it becomes difficult for network providers to consistently provide good and high-quality Wi-Fi services. The most frequent problems are the short range between Wi-Fi access points, outside network interference from cell towers and weather stations, and signal blockage by concrete walls.

Network planning solutions have changed throughout time as well. In an office setting, more than 30 people can connect to a Wi-Fi network at once thanks to modern access points. The network experience for users, meanwhile, is still subpar under a number of circumstances. The placement of access points across cellular networks is suggested in these situations since the access points feature integrated omnidirectional antennas. However, in some interference-free Wi-Fi circumstances, a high user concurrency rate poses an additional difficulty. However, not every user in crowded places like subway stations, malls, and stadiums needs to connect to the Internet at once. These are a few of the major issues facing the world Wi-Fi market.

Strategic Development:

• In July 2022 - Ericsson completed the acquisition of Vonage, which establishes Ericsson's strategy to influence technology leaders to grow their mobile network business and expand into enterprises.
• In February 2022 - WiteSand was a pioneer in cloud-native, zero-trust network access control (NAC) solutions, and was acquired by Juniper Networks. The agreement provides Juniper with an experienced engineering team and technology to accelerate the company's efforts to deliver next-generation NAC solutions.
• In August 2021 - Extreme Networks announced plans to acquire Infovista's Software Defined Wide Area Networking (SD-WAN) division. This transaction will assist in the expansion of its portfolio by adding cloud-managed SD-WAN and security solutions.

Key Vendors:

• Cisco Systems Inc.

Whether in business, education, philanthropy, or creativity, Cisco (NASDAQ: CSCO) enables individuals to make powerful connections. Cisco hardware, software, and service offerings are used to construct the Internet solutions that make networks possible, allowing for simple access to information from anywhere in the world. Cisco was founded in 1984 by a group of Stanford University computer scientists.

• Telefonaktiebolaget LM Ericsson

Ericsson Telefon AB is an integrator of telecommunications technology and services. It provides services, software, and infrastructure in the areas of mobility, broadband, and the cloud, allowing telecom operators and other businesses to increase their operational efficiency. In addition to offering products and services for networks, digital services, managed services, and emerging businesses, the company also provides products and services for networks, digital services, and managed services.

• Huawei Technologies

Huawei Technologies India is the largest software development center outside of China for Huawei, a prominent global provider of information and communications technology (ICT) solutions. Huawei Technologies India, founded in 1999 in Bengaluru, is engaged in component / platform / product development in accordance with the product development strategy, roadmap, architecture, and solutions of Huawei on a global scale. Huawei Technologies India is dedicated to the development of ICT software, end-to-end telecom solutions, consumer device software, and professional services for global operators.

• Panasonic Holdings Corporation

Panasonic Holdings Corporation designs, develops, produces, and distributes home appliances. The company manufactures a variety of home appliances, including air conditioners, refrigerators, microwave ovens, rice cookers, and laundry machines. In addition to lighting, light-ventilating fans, air purifiers, communication equipment, vehicle electronics, power supplies, batteries, and electronic components, Panasonic Holdings also manufactures other products.

• D-Link Systems Inc.

D-Link is a global leader in the design, development, and provision of networking and connectivity products and comprehensive solutions for consumers, SMBs, enterprises, and service providers. From relatively humble beginnings in Taiwan in 1987, the company has expanded into 57 countries as an award-winning global brand.

• CommScope

CommScope (NASDAQ: COMM) is pushing the limits of technology to construct the world's most advanced wired and wireless networks. Our global team of employees, innovators, and technologists empowers clients to foresee the future and invent the possible.

• Juniper Networks Inc.

Juniper Networks is at the frontline of the networking revolution, making it one of Silicon Valley's most exciting technology corporations. Since its founding by Pradeep Sindhu, Dennis Ferguson, and Bjorn Liencres nearly two decades ago, Juniper's primary mission has been to develop innovative products and solutions to satisfy the needs of its customers, expanding demands of the connected world. The headquarters of Juniper Networks [NYSE: JNPR] is in Sunnyvale, California.

• Verizon

Verizon, as one of the world's foremost providers of technology, communications, information, and entertainment products, is revolutionizing how people, businesses, and objects connect. Here, we have the ability to learn and develop at the rate of technological advancement, as well as the space to innovate in every capacity. We are a diverse network of individuals whose aspirations and common goals motivate us to shape the future.

• AT&T Inc.

AT&T Inc (AT&T) is a provider of technology, media, and telecommunications services. The company offers wireless communications, data/broadband and internet services, local and long-distance telephone services, telecommunications equipment, managed networking, and wholesale services.

• Hewlett Packard Enterprise

Hewlett Packard Enterprise is a provider of hardware and software for businesses in the field of information technology. In addition to offering high-performance computing services, its primary product divisions include compute servers, storage arrays, and networking equipment. HPE's stated mission is to be a comprehensive edge-to-cloud provider, and the company's portfolio supports hybrid clouds and hyperconverged infrastructure.

• Arista Networks

For large data centre, campus, and routing environments, Arista Networks is the market leader in client-to-cloud networking. The network operating system of Arista's award-winning platforms provides availability, agility, automation, analytics, and security.

Segmentation Analysis:

The report has categorized the market based on component, density, location type, organization size and industry vertical.

By Component Outlook:

By component, the Wi-Fi market has been segmented into hardware, solutions, and services. In 2021, the solutions segment made a substantial contribution to total revenue. WLAN controllers, wireless hotspot gateways, and other subsegments are further subdivided within the solutions segment. A WLAN controller manages wireless network access points to facilitate the connectivity of wireless devices. The network administrator or network operations centre manages a large number of lightweight access points using a WLAN controller. Wireless LAN controller is a component of the Data Plane in the Cisco Wireless Model, and WLAN controller configures wireless access points automatically. A Wi-Fi WLAN Controller can help reduce operating expenses by facilitating network deployment, operations, and administration of multiple Wi-Fi access points.

• Hardware
• Services
• Solutions
• WLAN Controller
• Wireless Hotspots Gateways
• Others

By Density Outlook:

Based on density, the Wi-Fi market has been segmented into high-density Wi-Fi and enterprise class Wi-Fi. The high-density Wi-Fi market segment is anticipated to experience a rapid increase in revenue over the forecast period. High-density Wi-Fi is a design concept for large installations that enables ubiquitous client connection when a large number of users are anticipated to connect to Access Points (AP) within a confined space. If more than 30 consumers are concurrently connected to an AP, the area is considered dense. Large campuses with multiple floors, dispersed structures, office spaces, and expansive event venues are considered to have a high density of access points and connected devices. For example, sports stadiums, university auditoriums, casinos, event venues, and theaters are high-density environments.

The revenue growth rate for the enterprise class Wi-Fi market segment is anticipated to be moderate over the forecast period. Enterprise-grade Wi-Fi hardware is created to last longer without malfunctioning, which contributes to its dependability. Enterprise-class Wi-Fi can be made more secure by incorporating technologies such as Adaptive Radio Management (ARM), enhanced WPA-Enterprise security, and the 802.1X authentication protocol. Moreover, enterprise-class Wi-Fi networks enable the simultaneous incorporation of multiple wireless devices to support high volumes of data traffic in business environments. In large offices, Wi-Fi connectivity must be accessible to all employees. For instance, enterprise-class Wi-Fi extends signal coverage by integrating multiple access points. In addition, this form of connection provides enhanced roaming capabilities, allowing employees to move throughout all business regions without losing connectivity, which drives the revenue growth of this segment.

• High-Density Wi-Fi
• Enterprise Class Wi-Fi

By Organization Size Outlook:

By organization size, the Wi-Fi market is segmented into SMBs and large enterprises. The segment of small and medium-sized businesses is anticipated to expand at a moderate rate during the forecast period. Retail & commerce, healthcare & life sciences, and healthcare & life sciences startups are focusing on adopting Workspace as a Service (WaaS) to advance their cloud-based offerings. Regarding Wi-Fi, SMBs must choose between an affordable option with restricted access and an enterprise-grade option with an excessive number of options that the business may not require. In addition, business leaders and IT managers should seek out vendors who offer wireless infrastructure that is scalable, secure, and reliable at a competitive price point, with the ability to add Access Points (APs) or analytics tools as needed.

• Small and Medium Size
• Large Size

By Location Analysis:

Based on location, the market share is divided into indoor and outdoor segments. From 2021 to 2028, the outdoor sector will likely hold the largest market share. The deployment of access nodes in an outdoor environment is known as "outdoor deployment." Outdoor access points are typically implemented at public gatherings, stadiums, and other locations. This deployment method is most effective in densely populated locations with a large number of wireless fidelity users. To provide the finest network connectivity to users, outdoor access points are highly expandable and built with cutting-edge technology. Indoor access points are suitable for point-to-point and multipoint applications due to the centralized management console.

• Indoor
• Outdoor

By End-User:

End-use segments of the Wi-Fi market include education, transportation, government, manufacturing, healthcare, retail, hospitality, sports and recreation, and others. Due to the increasing use of Wi-Fi in schools, colleges, and universities to provide students with a seamless, efficient, and effective education and to better equip faculty members to impart their knowledge to students, as well as the need to monitor their progress, the education segment accounted for the largest revenue share in 2021. In addition, the prominence of online learning and self-education has increased the demand for a seamless and faster Wi-Fi connection, which in turn drives the revenue growth of this segment.

The healthcare sector is anticipated to record a significant revenue growth rate over the forecast period. Wi-Fi is utilized for centralized data management to enhance scalability and dependability of offered services. Cloud Wi-Fi services facilitate simple and secure remote access to a patient's medical history and vital information. Additionally, Wi-Fi enables the low-cost, real-time exchange of healthcare information between healthcare organizations and patients, which is driving the segment's revenue growth.

• Education
• Transportation
• Government
• Manufacturing
• Healthcare
• Retail
• Hospitality
• Sports and Leisure
• Others

Regional Insights:

North America held the largest revenue share in 2021 due to the increasing demand for Wi-Fi services and solutions in developed nations such as the U.S. and Canada. The increased adoption of cutting-edge technologies by large, medium, and small businesses for adaptable and efficient operations contributes to the revenue growth in this region. In addition, the proliferation of wireless hotspots in North America is likely to increase demand for Wi-Fi.

Due to increasing investments in Wi-Fi initiatives by businesses and governments, the Asia-Pacific market is projected to experience substantial revenue growth over the forecast period. Increasing demand from countries such as India, China, and Japan also contributes to the revenue growth of this region's market. In addition, this region has a growing smart device penetration, which increases the demand for rapid, dependable Wi-Fi. Work-from-home opportunities and online education in the face of the COVID-19 pandemic are additional factors contributing to the revenue growth of the Wi-Fi market in this region.

Due to the increasing number of public Wi-Fi sites in this region, it is anticipated that the Europe market will experience a moderate rate of revenue growth over the forecast period. Businesses have implemented Wi-Fi calling and are investing in high-quality connectivity to enhance call quality. Rising demand is also increasing market income in countries such as France, Germany, and the United Kingdom as a result of the increasing number of smartphone consumers.

• North America
• US
• Canada
• Mexico
• Rest of North America
• Europe
• Denmark
• Finland
• Iceland
• Sweden
• Norway
• Belgium
• The Netherlands
• Luxembourg
• Germany
• France
• Italy
• Spain
• UK
• Nordic Countries
• Benelux Union
• Rest of Europe
• Asia-Pacific
• Indonesia
• Thailand
• Malaysia
• Singapore
• Rest of Southeast Asia
• Japan
• China
• India
• Australia
• South Korea
• Southeast Asia
• Rest of Asia-Pacific
• The Middle East & Africa
• Saudi Arabia
• UAE
• Egypt
• South Africa
• Rest of the Middle East & Africa
• Latin America
• Brazil
• Argentina
• Rest of Latin America

Scope of Report:

Conclusion:

• To provide a better knowledge of the user, the global Wi-Fi as a service market research study analyzes prominent regions worldwide.
• In addition, the study offers insights into current market and industry trends and assesses emerging technologies on a global scale.
• It also highlights a few growth-inhibiting elements and constraints, giving the reader a thorough understanding of the market.