Market Overview

The Global Online On-Demand Home Services Market Size Was Estimated at USD 3.71 Billion In 2023 And Is Expected to Expand at A Compound Annual Growth Rate (CAGR) Of 16.7% From 2023 To 2030.

Online services that offer "home on demand" include a digital store where you can get a wide range of home amenities right away. More and more people around the world want these kinds of places because they are easy to get to and use. In the same way, these platforms connect customers with service providers and handle payments and billing, making it easy for customers to check out. One trend that will help the market grow is the rise of advertising and marketing efforts.

A software tool that runs online and gives users access to services through an interface is often called software as a service (SaaS). To put it another way, these online services include any information or services that can be accessed through the internet and allow subscribers to talk to each other and receive all information. These services can be simple or complicated, and they can help people use a search engine to find the information they need. Both free and paid choices are available. Customers can try out different services from the comfort of their own homes with online on-demand home services. This saves them both time and money.

Today, sellers in the global market are putting out ads on a variety of platforms to get more people to know about them and keep their customers coming back. They started using a number of smart marketing tools to get the attention of their customers. TATA, Amazon Home Services, and Angi Inc. are just a few instances. Under the Happiness Guarantee Scheme, companies like, etc. promise that their help will be good. When the company fails to provide good service, it has to pay compensation. Over the next few years, the growth of the global market is likely to be driven by retailers' efforts to create new advertising strategies.

Increasing usage of smartphones along with its increasing demand and applications have also played a major part in enhancing the demand for this market. Additionally, it is the restraints associated with the market that pose challenges. A major restraint is anticipated to be the highly fragmented nature of the market that poses challenges in building customer’s trust. Another important factor is projected to be security issues and fraud associated with online applications that are estimated to have a negative impact on the overall market. It is anticipated that the rising demand for easier accessibility of products is likely to pave the way for more opportunities in the near future.

In 2017, APAC led the market in terms of size, with a share of USD 50.64 billion. Also, the US contributed the most to the market share of USD 30.35 billion. With a market share of USD 79.49 billion, the market segment home care and design had the biggest share of the market and is still growing.

Important Market News:

• Amazon expected to add mental health services to its primary care services in August 2022. Amazon Care, Amazon's primary care service, is adding behavioral health support to its growing list of healthcare partners. This will be done in partnership with Ginger, a provider of mental health care.
• The global online on-demand home services market is expected to be worth USD 14.7 billion by 2030, according to a report released on November 21, 2022. From 2022 to 2030, the market is expected to grow at a CAGR of 16.7%.  One important trend in the online on-demand home services market that will help it grow is the rise in advertising and marketing efforts. At the moment, companies in the global online on-demand home services market are starting advertising efforts on different platforms to get more customers and keep the ones they already have. The online on-demand home services market is expected to grow very quickly in North America because goods and services are easier to find and payment options are quick.

Market Dynamics:

Important Market Changes

• The freedom and portability of these services are likely to drive the growth of the market.
• People's rising incomes around the world are likely to be good for the growth of the services market.
• The growth of the service market is being driven by the rise in the number of people who want to use online services.
• The rise of the service market is likely to benefit from the growing use of smartphones around the world.
• The service market is rising because people can use data for less money.
• The growth of the service market is likely to be driven by the fast growth of mobile shopping platforms.
• The rise of the services market is likely to be slowed down by how hard it is for businesses to grow.

Key Market Driver for Online On-Demand Home Services 

Increasing internet access is a significant growth driver for the on-demand residential services market. Due to the accelerated global adoption of e-commerce and Internet-enabled devices, consumers prefer on-demand online home services. The development of information and communication technology (ICT) infrastructure and the availability of economic data plans are largely responsible for Internet penetration in most developing nations.

Globally increasing Internet access enables consumers to readily access online applications, thereby accelerating the demand for online on-demand home services. Consequently, widespread Internet access is anticipated to be a significant growth driver for the global on-demand home services market over the forecast period. As Internet access increases globally, all Internet-dependent industries, including online on-demand residential services, are experiencing explosive growth. With the advent of smartphones and the Internet, the demand for a variety of home services, including house cleaning, furniture assembly, plumbing, lawn maintenance, and painting, is likely to rise over the forecast period.

Opportunities

• Increasing Progress and Investments

End-use businesses are investing more in cloud-based solutions, and the m-commerce platform is growing quickly. This gives market players more chances to make money from 2022 to 2030, which is the time frame for the forecast. Also, the future growth of the online on-demand home services market will be helped by the creation of apps that use advanced technology to offer services quickly.

Restraints/Challenges Global Market for Online Home Services on Demand

• Market Is Very Fragmented

The market is very fragmented, which makes it hard to build trust with customers and is likely to be a major problem. This thing will make it harder for the online on-demand home services business to grow.

• Threat To Safety

Another important factor that could hurt the market as a whole is the security and scam risks that come with online apps. So, this factor is likely to slow down the growth rate of the online on-demand home services market.

Major market segments:

By Platform:

The mobile application segment will experience a greater increase in market share than the other segments during the forecast period. This market segment's growth will be fueled by the proliferation of devices and Internet access. Numerous vendors offer residential services on-demand via mobile applications that can be downloaded by consumers.

Market share growth is greater than that of the other segment. Their mobile device has an application 

There are sometimes consumer security concerns 

By Region:

Geographically, North America and Europe form the two major regions that have positively impacted this market. Easier access to products and services along with fast payment options has been an important factor in positively impacting the market. Asia Pacific is another important market that is expanding rapidly compared to other markets worldwide. China, India and South Korea are some important countries contributing to the increase in market demand. Increasing internet penetration along with the development of technologically advanced apps for timely service delivery has been a key factor driving the demand for online on-demand home services in the Asia Pacific market.

North America is the biggest market for online home services on demand. This is because goods and services are easier to find and pay for in North America.

 Asia-Pacific, on the other hand, is expected to grow in a good way between 2022 and 2030. This is because more people are interested in online on-demand home services, more people have access to the internet, and more digitalization is happening in the region's developing economies.

In the part of the report about each country, there is also information about individual market-affecting factors and changes in market regulations that affect both current and future market trends. Some of the things that are used to predict the market situation in each country are down-stream and upstream value chain analysis, technology trends, porter's five forces analysis, and case studies. Also taken into account are the presence and availability of global brands, as well as the problems they face because of strong or weak competition from local and domestic brands, the effect of domestic taxes, and trade routes.   

Scope Of Report

Market key vendors 

Microsoft Corporation is a multinational American technology company based in Redmond, Washington, United States. The Windows line of operating systems, the Microsoft Office suite, and the Internet Explorer and Edge web browsers are Microsoft's most well-known software products.

Microsoft 365 is the productivity cloud that combines best-in-class productivity applications with intelligent cloud services to transform your organization's ability to accomplish more with fewer resources.

2. Accenture

Accenture plc is an Irish-American professional services firm headquartered in Dublin that specializes in information technology consulting and services. In 2022, this Fortune Global 500 company reported revenues of $61.6 billion.

Accenture is a global provider of professional services with dominant competencies in digital, cloud, and security. Powered by the world's largest network of Advanced Technology and Intelligent Operations centres, they provide Strategy and Consulting, Technology and Operations, and Accenture Song services to more than 40 industries, combining unmatched experience and specialized skills. Every day, their 710,000 employees deliver on the promise of technology and human ingenuity for clients in over 120 countries. They embrace the power of change to generate value and shared success for  customers, employees, shareholders, business partners, and communities.

They provide Application and Infrastructure Outsourcing, Management Consulting, Systems Integration and Technology and Business Process Outsourcing.

3. Amazon

Amazon is governed by four principles: customer obsession as opposed to competitor concentration, passion for invention, commitment to operational excellence, and long-term thinking. They are motivated by the thrill of creating technologies, devising products, and delivering services that improve people's lives. They are open to new methods of doing things, make quick decisions, and have no fear of failure. They have the scope and capabilities of a large organization, but the spirit and heart of a modest business.

Amazonians research and develop new technologies, from Amazon Web Services to Alexa, for the benefit of  customers: shoppers, vendors, content creators, and developers worldwide.

They have specialities in Operations, e-Commerce, Retail and Internet.

4. Google

Google LLC is an American multinational technology corporation specializing in online advertising, search engine technology, cloud computing, computer software, quantum computing, electronic commerce, artificial intelligence, and consumer electronics.

Google’s speciality search, cloud, hardware, artificial intelligence ads, mobile, android, online video, apps, machine learning, virtual reality, youtube, and software.

5. ServiceMaster Company

ServiceMaster Brands is the leading franchise provider of needs-based residential and commercial services in the restoration, cleaning, moving, bioremediation and property inspection industries. Founded in 1929, the company is home to over 3,500 franchisees across 4,900+ locations serving over 1,000,000 homes and businesses each year. Today, SMB does business under nine brands across 50 states and nine countries that generate more than $3.5B in system wide sales: ServiceMaster Restore, ServiceMaster Clean, Merry Maids, TWO MEN AND A TRUCK, Aftermath Services, Indoor Science, AmeriSpec, and Furniture Medic.

They provide services like Commercial & Home Inspections, Carpet Cleaning & Floor Care, Disaster Restoration, Furniture Repair & Restoration, Cabinet Refacing, Disaster Reconstruction, and Commercial Janitorial.

By Platform:

• Mobile 
• Web

By Kind: 

• Cellular 
• Non-Cellular

By Use:

• Food
• Retail
• Media and Entertainment
• Healthcare
• Carpentry
• Beauty
• Home Welfare 

• Others

By Region:

• North America
• US
• Canada
• Mexico
• Rest of North America
• Europe
  • Denmark
  • Finland
  • Iceland
  • Sweden
  • Norway
  • Belgium
  • The Netherlands
  • Luxembourg
• Germany
• France
• Italy
• Spain
• UK
• Nordic Countries
• Benelux Union
• Rest of Europe
• Asia-Pacific
  • Indonesia
  • Thailand
  • Malaysia
  • Singapore
  • Rest of Southeast Asia
• Japan
• China
• India
• Australia
• South Korea
• Southeast Asia
• Rest of Asia-Pacific
• The Middle East & Africa
• Saudi Arabia
• UAE
• Egypt
• South Africa
• Rest of the Middle East & Africa
• Latin America
• Brazil
• Argentina
• Rest of Latin America

Conclusion 

The global market size for online on-demand home services was estimated to be $3.71 billion in 2022 and is anticipated to expand at a compound annual growth rate (CAGR) of 16.7% from 2022 to 2030. The increasing use of smartphones, as well as their increasing demand and applications, have contributed significantly to the growth of this market. Moreover, market limitations present obstacles. The highly fragmented nature of the market, which makes establishing consumer trust difficult, is anticipated to be a major impediment. Security concerns and fraud associated with online applications are anticipated to have a negative impact on the market as a whole and represent another significant factor. In the near future, it is anticipated that the rising demand for products that are more easily accessible will create additional opportunities.